Taio Cruz was solely on TikTok for a matter of days earlier than deleting his account.
Pop star Taio Cruz has opened up about his causes for quitting TikTok, saying he needed to protect his psychological well being after having “suicidal ideas”.
The musician, whose hits embrace Dynamite and Break Your Coronary heart, mentioned he had been focused by “hateful” movies and feedback on the video-sharing app.
“My physique was shaking and I had suicidal ideas,” he defined on Instagram.
“I pleasure myself on being mentally resilient so the truth that I felt that approach, shocked even me.”
The 35-year-old added: “Some customers posted hateful, mocking movies which spurred a suggestions loop of negativity, the place increasingly individuals started to affix in on the mockery and hate.
“My intention was to make some enjoyable movies and work together with my followers, however some, whom I will not point out, have been averse to that.
“For my very own psychological well being, I’d fairly be the place I am welcomed, for now, TikTok is just not that place. Social media should not be like this, sadly it’s.”
The London-born singer rose to fame within the late 2000s, scoring two primary singles within the UK, and writing for artists together with Jennifer Lopez, Usher and David Guetta.
He joined TikTok earlier this week and rapidly gained 85,000 followers – however abruptly deleted all his movies on Wednesday, posting a message that learn: “By no means in my life have I had a extra damaging expertise than the previous few days on right here”.
“This group is just not for me,” he added.
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The BBC understands that the musician was focused by messages accusing of him of being irrelevant and “begging for clout”.
One person who wrote, “I simply noticed one among his movies [and] scrolled so quick,” acquired a response from the star – who merely posted the shrug emoji.
The vast majority of the feedback have been posted beneath Cruz’s personal movies, that are not accessible.
After the musician deactivated his account, followers despatched him messages of assist on social media.
“Your music has made me smile from once I was 5,” wrote one Instagram person. “I am so sorry, please keep in mind how robust you’re.”
“We love you and we’re wanting ahead to listening to extra songs from you. You might be an absolute legend,” added one other.
TikTok star Dixie D’Amelio, who has 38 million followers on the platform, additionally expressed her concern.
“This makes me so unhappy,” she wrote on Twitter. “Y’all bullied a legit music artist off TikTok in underneath every week… WHAT??? Simply be good.”
In a press release supplied to the BBC, a TikTok spokesperson mentioned: “We’re an enormous fan of Taio and are extraordinarily dissatisfied he has skilled negativity from a restricted variety of customers.
“TikTok is a protected area for our group and now we have a zero tolerance method to bullying and harassment.
“We’re in discussions with Taio’s administration and this matter is underneath investigation with our Belief and Security Staff.”
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