The new offering comes in four options, including the “Detroit Double Pepperoni” which Pizza Hut describes as a “work of pizza art” because it includes 80 pepperoni slices. The other options are the “Double Cheesy,” “Meaty Deluxe” and the “Supremo,” which has Italian sausage, red onions and green bell peppers. Prices start at $10.99.
Peter Saleh, a restaurant analyst with research firm BTIG, expects last year’s rising sales to continue this year. “What we saw in 2020 was that many of these pizza delivery guys had a big boom in their sales because there was no where else to go,” he told CNN Business. Several US states limit in-restaurant dining and have enacted capacity controls because of the virus.
Saleh predicts that pizza sales will remain healthy in 2021 as the “environment for dining continues to be challenged.”